INTEGRITY
ALLIANCE
Discover Your Brand's Truth.
What We Do
Every business has an intelligence of its own.
We help businesses recognize that intelligence and give it clear form—through language, structure, and systems that guide real decisions.
We don’t invent brands. We uncover what’s already there and make it usable.
Who We Are
Paola Murillo-Wong
Intuitive Designer & Plant-Led Creative
Paola is a designer whose work is informed by herbalism, observation, and deep listening. She integrates plant knowledge and intuitive insight into a grounded creative process that helps brands clarify their essence and express themselves with restraint, harmony, and intention.
Adam Harris
Brand Strategist & Creative Producer
Adam is a brand strategist and creative producer with nearly two decades of experience working with artists, founders, and mission-driven leaders. He helps clients clarify their vision, sharpen their positioning, and build human-centered brands grounded in integrity and long-term relevance.
Together, they develop brands rooted in clarity, creativity, and thoughtful listening.
How We Help
Most mission-driven businesses struggle because their brand doesn’t accurately reflect who they are.
We connect to the underlying consciousness of your business — the values, intent, and decisions that shape it — not just its surface expression.
We begin with strategic clarity so:
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Your message becomes precise, not vague
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Your visuals communicate meaning, not decoration
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Your stories resonate with the right audience
We align intention with perception, ensuring your brand makes sense — internally and externally.
Rooted in Purpose ✦ Aligned by Design ✦ Guided by Vision
Your brand is more than aesthetics. It’s a living expression of your purpose.
Brand support from strategy through execution.
Brand Clarity & Alignment
Crystal-clear positioning rooted in your business truth.
Brand Foundation & Positioning
Creative Strategy & Consulting
Guided strategy for transitions, problem solving, and growth.
Strategic Creative Guidance
Brand Identity & Design
Visuals that reflect purpose and stand the test of time.
Visual Identity & Design Systems
Website Design & Digital Presence
Conversion-focused digital presence that communicates with clarity.
Website & Digital Strategy
Brand Architecture
Structures that scale and adapt as your business grows.
Brand Framework & Architecture
Ecosystem Expansion
Roadmaps for collaborative ecosystems, community, and visibility.
Growth & Partnerships Support
Want to grow your business with clarity and integrity?
Join us for practical branding insights, thoughtful tools, and invitations to community gathering